Let brands shine.

Convince people & search engines.

With a first class
Content Marketing Agency.

Content Marketing Reference Develey
Content Marketing Reference Dassault Systemes
Novartis White
Content Marketing Reference Motel One

COCO is a content marketing agency from Munich. With over 800 digital projects experience, we create content strategies for the (re)launch of websites, optimize website content and develop online campaigns for German and international companies and brands - very quickly if required, gladly long-term and always goal-oriented.
As an SEO agency we care for your success in search engine optimization.

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Content Strategy

We design the best possible content strategy for your goals and target groups. We score points on the website with storytelling and lead generation. SEO also counts directly on your success based on the optimal strategy. On the basis of a clearly defined content marketing process to measure this success continuously, is the best method for long-term optimization of your online marketing.

Content Creation

With our content marketing editorial team, we create high-quality content for your websites, landing pages and for SEO (text, graphics, video). Both user-centric content for your sales funnel and specific link-building content are created on the basis of careful analyses. With storytelling your company, your brands and products will convince your existing and potential customers.

SEO Agency

Increase your website rankings and organic traffic by benefiting from the knowledge of our SEO specialists. On the basis of an SEO audit we advise you. The goal: rankings on the first page. You want links from well-known publications? We strengthen your online PR with established relationships to publishers and influencers.

SEO Agency Munich Reference Dassault Systemes

"For me, there are 3 factors that make an outstanding agency: Trust, competence and good communication.

Martin and his team were convincing in all areas right from the start. We have not regretted for a second that we chose COCO to tackle the topic of SEO at Dassault Systèmes.

What I particularly appreciated: Cooperation at eye level, a high degree of reliability, flexibility and the constant overview of the big picture. And we never lost our sense of fun in the process."

Lina Lotta Landgraf, Digital Marketing Specialist at Dassault Systèmes

You want concrete results from your content agency?

Over the past 24 years, we have applied and developed ourselves a variety of methods for successful content marketing.

We have gained extensive experience in managing over 800 digital projects for companies such as Zeppelin, Motel One, Die Grünen, Estée Lauder, many successful medium-sized companies and startups. It's all about the perfect combination of editorial content on the website, for SEO/search engine optimization and online PR. In the right combination, this becomes a successful content strategy.

Especially the experience with our own startups has taught us how important the active promotion of high-quality content is in online marketing. This is how we ensure sustainable growth of your brand awareness, social engagement and traffic on your websites.

As a content marketing agency, we measure ourselves by your results.

Years agency
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Companies advised
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digital projects
Startups spun off

Experience from projects with selected companies in numerous industries

Content Marketing Agency References
SEO Agency Munich References
Irene Wallner image

"High-quality SEO texts with a noticeable added value for our website visitors - that's what we wanted and got from COCO.

We appreciate the ongoing cooperation on all levels: uncomplicated communication channels, expert knowledge and the usual good content. A clear recommendation!"

Irene Wallner, Senior Online Editor at carwow GmbH

New tonality and SEO texts

A new tonality that brings out the character of Develey and whets the appetite.

Get to know

Martin Bauer - Managing Director COCO Content Marketing Agency in Munich

Martin Bauer
Managing Director

30 minute online meeting

Our methods
Your project
Non-binding offer

planethome logo - seo agency munich

Content marketing agency for three startups in Munich

Development of all website content incl. SEO for three newly founded startups.

RE8, VIV and NYM as new competence leaders in the real estate market

We have been active in the field of content marketing for over 20 years. At that time, there were neither content marketing agencies nor specialized SEO agencies in Munich. As an Internet agency, marketing agency or digital agency, we have nevertheless been intensively involved with the content of our customers' websites. SEO or search engine optimization was also an important topic 20 years ago. Back then, keywords were the decisive factor. In today's digital marketing it is content clusters around pillar pages. Promoting your own valuable content to generate quality backlinks has always been important. Even today, this approach cannot be overestimated for success in organic search. However, it only works sustainably in combination with the right measures.

fogra research institute reference coco content marketing

Positioning, website and film production

Perception as a modern service provider in a rapidly changing industry; new website and image film

reference for coco new media itd veronika wrba

"Working with COCO is fun and brings significant improvements. Their innovative suggestions were a milestone for our online communications. I was impressed with how deeply they dug into our B2B market and the needs of our customers."

Veronika Wrba, Marketing Manager at ITD

The results of our content marketing agency speak for themselves

The results of our content-based work will help you achieve your marketing and sales goals. The first step is the increase in visibility in Google, the better ranking of your keywords, the collection of valuable backlinks and social shares, and the increased traffic on your websites. The immediate result is higher brand awareness and an increase in your leads. We define the goals that are important to you together and measure ourselves against them.

Content Marketing Agency Blog & Podcast

The podcast by Martin Bauer, Managing Director COCO.

What's new in content marketing? Which content strategy is promising? How can brand characteristics be communicated? What should you pay attention to when writing? What role does SEO play? How can trust be built with new customers? How are new customers and employees successfully approached online in the first place? And how to generate leads? B2B and B2C.

Questions upon questions. Here come answers. With over 800 digital projects experience as a content marketing agency. Building blocks. Methods. Recommendations. And whatever else we can think of that's exciting and interesting about content marketing and SEO.

Our contents are published

The performance of your website is largely dependent on the ability to distribute your high-quality content online. With our own studies, we further our understanding of newsworthy and relevant content. With online PR, we ensure that our results are featured in leading magazines and online publications.

Content Marketing Agency Reference PlanetHome Group Lea Lippmann

"We commissioned COCO to draft all the texts for three newly established companies. From workshops with our managing directors, to complete copywriting, to coordination with other agencies, all tasks were completed quickly and to the highest quality. We can recommend COCO all around."

Lea Lippmann, Teamlead Marketing at PlanetHome Group

Frequently asked questions about content marketing agency

Nothing works in marketing without content. That's why you need content marketing that suits your company to attract customers.

You can inspire your target group with content of the most diverse kind. It ranges from informative to entertaining. Content marketing planning is laid down in a content strategy. It defines target group and measures in content marketing. 

What content marketing is NOT: Content marketing is not about classic advertising. It's not about coming up with slogans for banners and billboards - but it is for online ads and online campaigns. Primarily, informative content is created. These explain and represent the company. For this reason, the website is often the focus of content marketing.

As a content marketing agency, COCO supports you in everything to do with content. The range of content production is wide. From website texts to images to newsletter marketing. But we are not only at your side when it comes to implementing content. The development of your content strategy is also part of the services of a content marketing agency.

We align your content strategy on the basis of a target group analysis. That way, you address your customers precisely.

A content marketing agency can handle the following content formats for you after strategy development.

  • Website copywriting. In addition to page texts, this also includes content such as blog posts and landing pages. The content agency creates the right content for you along the customer journey.
  • Images, videos and graphics. To liven up your texts or pursue a successful social media strategy, you need appropriate visuals.
  • Employer Branding. If you want to attract new applicants as well as customers, you need a completely different type of content. Here, too, a content marketing agency can support you.
  • Search Engine Optimization (SEO). To make your website successful on Google and Co. you need a suitable SEO strategy. This is the only way for potential customers to find you on the web.
  • Online campaigns. To get the media and your target audience to pay attention to you, you can use online campaigns. You distribute content with the goal of being shared and reused by others.
  • Social Media Marketing. Especially with a young target group, investing in social media channels can be worthwhile.

Your content marketing strategy is based on the corporate strategy. It also incorporates the marketing strategy and the general self-image of the company. Because your content must reflect the personality of the company.

You develop the strategy together with your content marketing agency.

The first component of the content marketing strategy is your target audience. If this is not already clearly defined in the marketing strategy, it will be redefined for the content strategy. If you focus on only one channel in content marketing, the target audience can be narrowed down accordingly.

In addition to the target group, the type and scope of the measures are determined. To do this, you answer the following questions with your content marketing agency, for example. Many of these relate to the website, as it is often the focus of content marketing.

  • On which channels is the target group most active?
  • How is the website structured, what are the content options?
  • What content is already available?
  • Which content elements are suitable for the website?
  • How important is employer branding?
  • Should there be social media channels?

The KPIs in content marketing are defined in the content strategy. They vary depending on the objective and can be evaluated in the subsequent performance measurement. 

A common goal in content marketing is to win new customers. But employer branding is also part of content marketing. Here, it is not customers but qualified professionals or graduates who are to be addressed.

The goal of driving more traffic to the website or reaching more followers on social media channels is also common in content marketing.

Pure content agencies are all about content production. Websites in 13 languages - no problem. Three blog posts a week - gladly. Transferring 1,000 websites to the new CMS - nothing better.

Content marketing agencies do this work, too. But they think three steps ahead. Brand and customer needs are always taken into account. The customer is advised accordingly. SEO is an essential component of many measures. The success of the content is in the foreground. This can also be a bit more expensive. But reliability and the quality of the results speak for themselves.

You need support from a content marketing agency or in the area of SEO?

We look forward to hearing from you and will get back to you within 24 hours.

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