
Keywords knock hashtags off their thrones - social media as a search engine
"There you go, and now a few more topical hashtags - and you're done." But, is that even true? Or is it time to rethink our posting routines. After all, social med...
The right Instagram strategy for content planning, community management and Instagram advertising ultimately determines success. Unlike other social networks that can only be conquered with facts and figures, however, Instagram has to be fun!
There are new posts every day, new stories from the community. If you do it right, Instagram means a lot of work. However, this effort is rewarded. There is hardly any other platform where it is possible to generate as much attention as on Instagram.
Organic reach is in demand by companies because it does not require a lot of expenditure. Here, anyone who builds their own community can shine, spreading new information, offers, products, etc. to the right target groups faster and more efficiently.
Organic reach is achieved by an account through the people who are reached directly. In addition, followers of followers can also be attracted through likes and comments. Numerous possibilities arise.
"COCO's work was characterized by professional competence and reliability from the very first workshop. With the restructuring of our content, this leads to a better customer journey. The overall results are the perfect basis for us to further develop the content of the website and other online marketing measures."
TikTok campaign to educate Internet users about online hate issues
Sure. There are many successful direct-to-consumer brands that started on social media. They rose to prominence with a purely organic Instagram marketing strategy on. This way, you too can build a successful Instagram business and generate a large reach in the long run.
But how exactly do we proceed now?
Together we analyze the target groups of your company. On this basis, we conduct both a channel and competitor analysis. From the creation of a business Instagram account, to the revision of the already existing account. We provide the perfect foundation for your Instagram marketing strategy.
What are our goals? More reach on social media or more attention for our product?
We approach the right Instagram concept with the appropriate goals personally and together.
The social media editorial plan helps you with targeted and continuous content marketing in your social media channels. The plan is designed to help you organize your tasks. It also serves to plan content for your social media offering and implement it in a targeted manner.
Now comes the content and campaign conception, in which we ensure high-quality Instagram content in the long term. We collect content ideas and create target-oriented Instagram campaigns together. We also show you how to properly integrate influencer marketing. Benefit from the mix of reach, storytelling, role models and trust - the right use is crucial here!
Your community is a key success factor for your company. In order to build a long-term and sustainable relationship with your customers on Instagram, we provide the right organization and support. By defining an ideal interaction with your Instagram followers, a strong community is created. This has a positive impact on your company in the long run.
Good customer communication is very important to us. Therefore, regular meetings and calls are a must for the best possible handling. However, we also offer you knowledge-rich and detailed workshops and training courses on all aspects of social media. We will gladly issue you a certificate after the training.
Through Instagram's Insights, you have the ability to track exactly how your business profile is doing. For a Instagram agency one of the most important indications.
With a few clicks, you can see how many people were on your profile at any given time. You can also read how many Instagram users you reach with your posts. With this info, you can boost your Instagram Content Optimize planning.
It will also show you what percentage of your followers are female and male. This makes it even easier to determine the exact target group. Based on this information, we then create a marketing strategy that is perfectly tailored to your company.
Martin Bauer
Managing Director
Which social platform is the right place for your company? What can you save? What effort do you need to put in on an ongoing basis? And do you need videos in addition to text and graphics?
We create your social media content for the social platform that's right for your business. We update continuously. And we're happy to create videos in addition to text and images.
"There you go, and now a few more topical hashtags - and you're done." But, is that even true? Or is it time to rethink our posting routines. After all, social med...
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We look forward to hearing from you and will get back to you within 24 hours.
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