How does an influencer marketing agency work?

in Social Media

Influencer marketing has taken the social media world by storm in recent years. It's now already a $2 billion industry! Countless social media users around the world make a living from paid posts and collaborative marketing campaigns. This requires an influential marketing agency. This agency can advise companies on strategic planning and implementation. As [...]

TikTok - the social media marketing megatrend 2022 & the replacement of Instagram?

in Content Strategy, Social Media

Tiktok, or formerly Musical.ly, is a platform for short videos. Users usually "lip sync" their videos to different sounds. Lip syncing refers to the soundless movement of the mouth to the lyrics. Meanwhile, however, most creators upload different dances, challenges or comedy. So who is this TikTok? Perhaps the biggest obstacle to marketing success [...]

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